Sales proposals
- 1
What does it cost today?
45 min × 3/wk × 2 people ≈ 19 h/month
- 2
What information does it need?
Client brief, rate card, past proposals
- 3
Where is the judgment?
Scope and discounts: a person decides
- 4
What if it goes wrong?
Client commitment → mandatory review
- 5
How do I know it's right?
Six-point checklist before sending